Powderhook PRO users can now implement the Powderhook Event API, a first of its kind, nationwide, outdoor event dataset.
R3 (recruitment, retention, and reactivation) has become a hot topic in the outdoor industry. And while events play a significant role in the adoption sequence, it’s not often that outdoor events are visible in places new people think to look. According to Powderhook CEO, Eric Dinger, the Events API is a step toward solving this problem. “Fundraising banquets, family fishing nights, and countless other types of events are great ways to recruit, retain, and reactivate hunters, anglers, and recreational shooters. But in order for events to reach their potential as an R3 tool, we have to get outdoor events into the mix of other things people can do with their time. Through this API the outdoor industry is now able to list their events alongside things like concerts, plays, sports tournaments, and other options. And, because of its open architecture, any brand, fish and wildlife agency, or organization can begin promoting all the events in their area, rather than just their own.”
In total, over 9,000 hunting, shooting, fishing, and conservation events are accessible via the API. Event hosts include major NGOs, such as Ducks Unlimited and National Wild Turkey Federation, state agencies, and businesses. New events are added every day via integrations with our partners, scrapers, and APIs. Once the API is implemented, no additional development time or support resources are required to keep it up-to-date.
There are many uses for the Powderhook API:
Web developers can implement a calendar containing events from hundreds of sources.
State agencies can map all the events happening in their state as part of their R3 effort.
Businesses can create a calendar of events happening near their location(s).
Non-government organizations can aid their members in finding other things to do in their local area.
More information is available here: https://powderhook.com/events-landing
To view the events on our map simply navigate to: https://www.powderhook.com/map
Next up we’ll announce a fully self-contained calendar widget, giving our partners the ease of configuring/copying/pasting our events calendar into their website.
Please email us with questions.