Category Archives: Powderhook

Jesse Mudd Is A Powderhook Local Legend

Our newest Local Legend is a Marine Veteran and the president and Founder of his non-profit organization Veterans4Veterans Outdoor Adventures Inc. out of Beloit, KS. His name is Jesse Mudd.

Jesse decided to start his organization because of an unfortunate event which happened to his friend while serving in Afghanistan resulting in the loss of an arm and both legs. Combining his passion for the outdoors and his drive to help Veterans, Jesse went beyond just helping his friend, helping any Veteran that wants to de-stress, decompress, and get back into the outdoors.

Vets4Vets is dedicated to the physical and emotional rehabilitation of disabled active military service personnel and Veterans through hunting, fishing, and outdoor adventures. They also pair youth with Veterans who take them hunting and fishing allowing them to develop a mentor-mentee relationship which is crucial in developing new lifetime hunters and anglers.

Jesse is a great man, husband, and father to 3 children. He works a full-time job but never fails to dedicate most of his free time to this organization. Because he has such a big heart and loves helping kids and Veterans heal through the outdoors, Jesse, doesn’t expect a single thing in return even though he does almost everything himself.

The term local legend means different things to different people. But, a constant is a local legend knows or does something meaningful in their local area. A legend in a difference context harkens a guide or map. Jesse should be celebrated for his work moving North-Central Kansas toward a more hopeful future – a roadmap that likely includes more than a few hunting and fishing licenses sold to new hunters.

The technology company will accept nominations and recognize individuals and organizations for doing the critical work of helping their friends and neighbors find their way outdoors.

According Powderhook CEO, Eric Dinger, the program fits the way Powderhook looks at the challenges facing sportsmen and women of generations to come. Said Dinger, “Hunting and fishing license sales generate much of the revenue needed to support conservation work. It’s been well documented license buyers are declining as a percentage of the US population. At Powderhook, we fundamentally believe the only way that will change is to engage people at the local level in affecting this trend in their own lives. No program, no marketing campaign, no app, or website can do what the readers of this story can do by stepping up and getting involved. It’s up to us as individual sportsmen and women to do the work, and that’s why we’re excited to begin recognizing the people that are doing so. A very simple way to think about it is ‘do more people go because of me, or do less people go because of me?’ If everyone could answer ‘more,’ like the people we’ll honor through Local Legends, the trend would change.”

If someone in your area is doing what it takes to be called a Local Legend, shoot Powderhook an email at legends@powderhook.com. Please include some contact info, along with a photo, and a few sentences on why you believe your nominee deserves recognition for their work.

How to Improve Your Turkey Game This Season

Spring is the time of year we turkey hunting fanatics look forward to most. We make sure we have our tags in hand long before opening day, we practice our calls so we can sound like the reigning Grand National Champion, and we might even do a bit of preseason scouting.

But in preparing for our favorite day of the year, there are some things we often forget to consider. Here are a few tips that will help make your turkey season more successful, or at least more enjoyable.

To continue reading visit: http://www.nwtf.org/hunt/article/improve-turkey-game

Don’t forget to download the NWTF Gobble Map. It’ll help you with the good local info you need to plan your next hunt.

BuzzFeed Trains To Shoot Like Keanu Reeves

Did you see the video of Keanu Reeves tearing through a 3-gun course as he trained for filming John Wick 2? After seeing that video many people took interest in competitive shooting. If Keanu can learn to shoot in real life, maybe it’s something we’d all like to learn. Keanu did have an advantage. He was trained by one of the best in the business of competitive shooting.

Keanu was trained by Taran Butler, a 10-time California 3-Gun Champion (and numerous other championships and wins). Simply put, Butler is one of the best shooters and shooting instructors out there. After watching the video of Keanu running through the 3-gun course, BuzzFeed decided they wanted to train like Keanu, so they went out and trained with Butler (tarantacticalinnovations.com).

This video shows the side of guns and gun competitions we all know, but many people don’t. Since it came from such an unlikely source, we wanted to share it with our readers. Appropriately, the most important thing they stressed was safety. Guns aren’t dangerous, if they’re handled with respect. This video shows the sport of competitive shooting in a positive way, a nice change from how firearms are often portrayed by media outlets such as Buzzfeed.

6 Things to Do with an Email Address

For most businesses, acquiring a new customer costs many times what it costs to keep an existing customer. For an agency or organization selling to your existing customers is a must. An email list is one of the cheapest and most efficient marketing tools at your disposal to keep your customers coming back. Here are 6 simple tactics you can use to keep your license, membership, or product buyers coming back for years to come.

1. Remind buyers to purchase again before their license or membership expires. If you can, offer a small incentive to get them to renew before they lapse. If a customer bought fishing gear at your store last year around this time, send them an offer to get them back to buy their gear again this year.

2. Contact the individual 10 days before their birthday with a reminder their friends or family can buy them a gift card for their birthday. Most marketers nail Black Friday. For that reason, Black Friday promotions fall amidst tremendous noise. Try treating the 10 days before a customer’s birthday like you would Black Friday.

3. Alert previous buyers of specific licenses or tags of season open dates and draw deadlines. We’ve all missed out on a hunting season because we missed the draw. As brands, we’re all in the business of getting people outdoors more often, and having better days once they’re out. Let your customers know when the seasons are open, and ask them to come stock up.

4. Cross-promote licenses without a draw to winners of tag drawings, or buyers of one product with a different product used for the same pursuit. My friends and I take a pheasant hunting trip to South Dakota every year. We all buy a waterfowl permit, too, as long as someone remembers the application period is in June. When my Dad and I went elk hunting last fall, the person who sold us our tag at Walmart asked us if we wanted bear tags as well. That little question sold Colorado and Walmart $750 worth of additional licenses.

5. Hit up your out-of-state buyers with an invite back to your state. Consider appending the invite to the end of the survey you might be sending them. Remember to consider how far in advance a person must plan in order to account for tags, accommodations, and general logistics.

6. Remember, your buyer or member is the most important relationship to your business. Their lifetime value is likely many times what the individual spends per transaction. Tell them you appreciate them with a thank you letter. Remind them their purchase funds the important work you do in your local area.

Does your business, agency, or organization use another email tactic? Please share additional ideas in the comments.

Bucks of America Gear Giveaway

 

Want to win a sweet gear package from our friends at Bucks of America? Of course you do! Would it be better if the gear package was from a state you’re passionate about hunting? We think so.

Click on a state below and have a look at what you can win. All you have to do is enter your name and email address so Bucks of America can contact you if you win. No cost, no catch, just a chance to win some sweet gear branded with the state you love. The package includes a short-sleeve shirt, hoodie, 8″ decal, and a hat.

Don’t see your state? Stay tuned. We’ll be offering more great Bucks of America giveaways down the road.

Example gear package for the State of Nebraska. 

BUCKS OF AMERICA
ENTER TO WIN GEAR FOR EACH OF THESE STATES


 

 

The Question That Will Save Hunting

It’s been well documented hunting license buyers are declining as a percentage of the US population. Beginning around age 65, license sales begin to plummet drastically, as hunters begin to have physical, financial, geographic, or other limitations. While the overall decline in total licenses sold has been very slow, the largest cohort of hunters, the Baby Boomers, are nearing the proverbial license buying “cliff.” Alarmingly, the cohort of Millennials who must replace them appears to be significantly smaller. Analyzing the data in the video below can lead one to some grim conclusions for our North American Model of Wildlife Conservation.

Video and Data Credit: Dr. Loren Chase, Arizona Game and Fish

 

Hundreds of entities including businesses, organizations, and agencies, as well as individuals in positions of leadership in the hunting industry have turned their focus to this very real threat. But can their concerted efforts do enough, fast enough?  No one knows, but what we do know is our industry needs the help of the individual sportsman and woman.

The one sure way we can change is to engage people at the local level in affecting this trend in their own lives. No single program, no marketing campaign, no app, or website can do what the readers of this story can do by stepping up and getting involved. It’s up to us as individual sportsmen and women to do the work.

So, here’s the big question: Do more people hunt because of you, or do fewer people hunt because of you? If everyone you hunt with, and everyone they hunt with could answer “more,” we will secure our collective hunting heritage long into the future.

Let’s start asking.

A Father-Son Elk Hunt

This is the story of my Rocky Mountain Elk hunt in the White River National Forest of Colorado. I’ll remember this trip forever, not just because it was with my Dad, but because of the way I felt when all was said and done.

By Eric Dinger

It was a normal June day at the office when I received a call from my friend, Josh Dahlke, the man behind the Scoutlook app, and host of the internet show The Hunger. Josh had booked a Colorado elk hunt and two of his four guys had backed out. He asked if I’d like to come along and bring a friend.

I don’t have a long bucket list, since I pretty much want to go everywhere and do everything, but hunting elk with my Dad had long been the one thing I could name. I’d always claimed I wanted to do so with my bow, but I was happy the opportunity had finally come. Given the hunt was to be largely a public land endeavor and the price to stay in the small private cabin adjoining the White River National Forest near Buford, Colorado was really palatable, I jumped at the chance. Getting my Dad to come along wasn’t hard, though he would have to leave for a week in the middle of harvest. For an ag man, that’s certainly not ideal timing. A bucket goes dry if the man carrying it waits for that mythical time. Continue reading A Father-Son Elk Hunt

10 Things You Can Do to Ensure the Future of Hunting

We live in an extremely fluid world where public perceptions and opinions on issues can change by the hour.

Just because hunting has been around for 90 percent of human history doesn’t mean that it will be around for the next 50 years. We cannot take our rights for granted. Preaching to the choir will not save hunting; we must influence others outside our circle to further our message.

ensure-hunting-for-future-generations

If we want to preserve the proud traditions of hunting for future generations, we must expose and mentor those generations to the most basic of human behaviors. Here are a few places to start.

1. Become a Hunting Mentor
Though I spent lots of time at the shooting range as a kid, I grew up without exposure to hunting because there was no one to take me out and teach me the ropes. Not every child has a parent who hunts or has the time to be a good mentor.

Whether you mentor your own children or grandchildren, nieces or nephews, or just a family friend or neighbor, you can do your part in passing along your knowledge and enthusiasm to another generation of hunters. Taking someone hunting just once could be life-changing for that individual—and you’ll never know whether they’re interested if you don’t ask.

preserve-hunting-rights-for-our-kids

My own kids are too young to take hunting at this time, but I still bring them along when I’m scouting for sign or checking trail cameras. They enjoy the time spent with Dad and are gaining an understanding of the connection between the outdoors and the food on their plates.

Can’t find a kid in your area to mentor? You can become a digital mentor through an app called “Powderhook.” The app allows new hunters to ask questions and gain insight through anonymous interactions with more-experienced mentors. In just a few minutes per week, you can help guide the next generation. Continue reading 10 Things You Can Do to Ensure the Future of Hunting