Our Best Update Yet!

We have gotten a lot of great feedback from you guys over the past couple weeks and we are proud to say that we’ve pushed out a version that we are really excited about! As always, reach out to us if you have any ideas or thoughts on the Powderhook app so we can keep improving it for you. Check out what we’ve pushed:

 

Create an Outdoor ID
Introducing OutdoorID. That’s our term for a handle. Think of it like a Twitter handle. You now have the option to post and comment in the app with or without your OutdoorID. This is the minimum viable version of a big idea. Make sure you claim your ID before someone gets all the good names. Get yours in the Account Settings area of the “Me” section.
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Updated Map Layers
Dora the Explorer’s map would be proud. We made some major improvements to our map, including a few new layers and a simple way to toggle things on and off. You can change the background layer between 3 options: outdoors, satellite and topographic. On top of those layers you can choose to turn on: public land, lake contours, event pins and one of three different animal activity layers (deer, turkey or waterfowl). Look for lots more fun stuff here down the road.
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View Outdoor Events in Your Area
Outdoor related events are now visible in the Chatter feed, plus we’ve also added a layer in the map so you can see all the events in one place. Just click the “Layers” button in the bottom right of the map and toggle on the “Events” layer. We pull these events (there are thousands) from all over the internet so we are sure you can find events in your area.

Information Pop-Up Box for Public Ground & Lakes
Click on a public land boundary. Now you’ll get a little pop-up with the name of the public land, what town it is located near, the county, the number of acres it encompasses and directions to that location. We’ve included an “Info” button which will do a google search for that public area allowing you to do more research on your own. Down the road we’ll add a review feature for actual reviews of public ground.

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Nested Commenting
Lastly, you can now reply to comments. Comment on comments. Comment on replies. You get it. This feature allows people to have more directed conversations on certain posts and allows people to collapse comments that they are not interested in.
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Transferring Control of Federal Lands Would Devastate Hunting and Fishing

“We have to do this,” Blaine Cooper told me in a rush. “The BLM lit a fire to burn this ranch down because they want the uranium that’s under it! The left blew up buildings, killed people, enslaved people to make this wildlife refuge!”

Cooper was sitting behind the wheel of a white pickup, heater blasting, and talking to me through the open window. It was the middle of last January, maybe 12 degrees above, here at the Malheur National Wildlife Refuge in Oregon, with day just breaking over a universe of frost-whitened sagebrush and 6 inches of old snow.

FAS0916_CMP08two Continue reading Transferring Control of Federal Lands Would Devastate Hunting and Fishing

Stop talking about background checks

Background checks are already a thing. Expanding them is pointless.

This is the first of a 3-page document, Form 4473, entitled ‘Firearms Transaction Record.’ Every law-abiding citizen in the US fills this form out, awaits processing by the seller, and receives approval from the Federal Government to purchase his or her weapon before they can leave a store with a gun. The story that they’re not wide-reaching or all-inclusive is a myth. Most lawful gun owners have no problem with this process and see it as a meaningful way to keep guns out of the wrong hands. But, lawful gun owners aren’t the problem. The problem is the system that sits behind this paperwork is flawed, has loopholes, and fails to punish the criminals who don’t use it. More encumbrance on lawful individuals is absolutely not the way to keep the unlawful from having guns. That’s like lowering the speed limit because some people speed. Let’s encourage our lawmakers to start discussing real solutions.

Every lawful gun purchaser fills out this form or one like it.
Every lawful gun purchaser fills out this form or one like it.

TEACHING MY SONS TO LOVE FISHING

The more time I spend as a parent the more I realize how much I appreciate my father.  Beyond the values of hard work and caring for others that he instilled in me, what I appreciate most is my love of the outdoors that comes from my time spent in a boat with dad.  Recent articles and other discussions here on IDO have talked about the topic of less youth getting into fishing these days and my biggest hope is that I am able to do as good a job of passing my passion on to my son as my dad did for me.

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Setters and Pointers in Advertising

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The old shed next to our barn was a no-frills zone built only of studs and clapboard. Its purpose was simple: to keep tools and equipment dry. There was no insulation, so it wasn’t a focal point for the men in either the summer or winter. Except for rainy days, the top section of the Dutch door remained open for much of the year, and the shed attracted a mix of field mice, barn cats, and knock-around boys. I was one of them.

There was the sweet smell, a mixture of hay and oats. Oil and kerosene were stored outside, and a gust of wind would blend it all together into one fine bouquet. As a kid trying to figure out the world, I’d grab a bottle of soda and spend hours just checking out what kind of things were in there and puttering around. My time in the shed was never wasted. Continue reading Setters and Pointers in Advertising

6 Examples Where Hunting Helped Preserve Wildlife

In recent years regulated hunting has become a scapegoat for so-called conservation organizations.

These groups often claim that hunting is not an effective means of preservation and seek to paint sport hunters as villains when wildlife populations decline.

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And while it is true that wildlife faces increased threats around the world—primarily a result of habitat loss in the wake of burgeoning human populations, unsustainable agricultural, mining practices and a growing black market for the trade of animal parts—regulated hunting has proven to be an effective means of protecting wildlife and, most importantly, the habitat they require to survive. Continue reading 6 Examples Where Hunting Helped Preserve Wildlife

Awesome Powderhook App Updates

Newly Updated Depth Contours

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We have upgraded our map with high quality, super accurate  depth contours for absolutely no charge. Not only did we improve the quality of the contours, we also added to our database thousands of lakes that we were missing before. With these new depth contours, you can pinpoint exactly what depth you are in down to the foot so you can always be right in the action.

Continue reading Awesome Powderhook App Updates

Coming Soon: Digital Mentoring

In all likelihood, you got started hunting, fishing, or shooting because someone took the time to share our way of life with you. Times have changed. Not as many people are learning what we learned as kids. But, that type of mentorship holds answers for the future of the outdoor industry. Beginning this hunting season, Powderhook app users will have the opportunity to become digital mentors.  As a digital mentor each of us can do our part in getting more people outdoors more often. With just a couple minutes of time, through an app on your phone, you can truly help someone take a step forward into a part of the world we all care about so deeply.

Here’s the scoop: Continue reading Coming Soon: Digital Mentoring

Collective Impact: Answers for the Outdoor Industry

Ever heard of the shooting game “knockout?” The game is pretty simple. A clay target is thrown with the first shooter in a line getting the first chance to shoot it. If that person misses, the next shooter has a chance to “knock them out” by breaking the target. With each miss another shooter gets a chance to break the target, until finally the target hits the ground. If everyone misses, no one gets knocked out. The winner is the person who successfully knocks out their competition by shooting the targets missed by those before them. It’s a fun, simple way to pass some time on the range – and potentially make a few bucks, if you’re the best shot in your bunch. In many ways knockout resembles the approach we humans take to solving big, important problems.

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Continue reading Collective Impact: Answers for the Outdoor Industry