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Our Best Update Yet!

We have gotten a lot of great feedback from you guys over the past couple weeks and we are proud to say that we’ve pushed out a version that we are really excited about! As always, reach out to us if you have any ideas or thoughts on the Powderhook app so we can keep improving it for you. Check out what we’ve pushed:


Create an Outdoor ID
Introducing OutdoorID. That’s our term for a handle. Think of it like a Twitter handle. You now have the option to post and comment in the app with or without your OutdoorID. This is the minimum viable version of a big idea. Make sure you claim your ID before someone gets all the good names. Get yours in the Account Settings area of the “Me” section.

Updated Map Layers
Dora the Explorer’s map would be proud. We made some major improvements to our map, including a few new layers and a simple way to toggle things on and off. You can change the background layer between 3 options: outdoors, satellite and topographic. On top of those layers you can choose to turn on: public land, lake contours, event pins and one of three different animal activity layers (deer, turkey or waterfowl). Look for lots more fun stuff here down the road.
View Outdoor Events in Your Area
Outdoor related events are now visible in the Chatter feed, plus we’ve also added a layer in the map so you can see all the events in one place. Just click the “Layers” button in the bottom right of the map and toggle on the “Events” layer. We pull these events (there are thousands) from all over the internet so we are sure you can find events in your area.

Information Pop-Up Box for Public Ground & Lakes
Click on a public land boundary. Now you’ll get a little pop-up with the name of the public land, what town it is located near, the county, the number of acres it encompasses and directions to that location. We’ve included an “Info” button which will do a google search for that public area allowing you to do more research on your own. Down the road we’ll add a review feature for actual reviews of public ground.


Nested Commenting
Lastly, you can now reply to comments. Comment on comments. Comment on replies. You get it. This feature allows people to have more directed conversations on certain posts and allows people to collapse comments that they are not interested in.




The more time I spend as a parent the more I realize how much I appreciate my father.  Beyond the values of hard work and caring for others that he instilled in me, what I appreciate most is my love of the outdoors that comes from my time spent in a boat with dad.  Recent articles and other discussions here on IDO have talked about the topic of less youth getting into fishing these days and my biggest hope is that I am able to do as good a job of passing my passion on to my son as my dad did for me.

photo-1-725x540 Continue reading TEACHING MY SONS TO LOVE FISHING

Waterfowl Tracker: Enter to Win a $250 Gift Card to Cabela’s


We are giving one lucky winner a $250 gift card to Cabela’s for getting in and checking out our new app! All you have to do to enter is download the Waterfowl Tracker app: 


If you have already downloaded the app make sure to refer a friend to get entered! Just hit the menu button in the top right in the app and go to “Invite Friends”.

Continue reading Waterfowl Tracker: Enter to Win a $250 Gift Card to Cabela’s

Cecil the Lion Would Want You to Hunt

Take a couple minutes to watch this video.

Nick Pinizzotto, CEO of the US Sportsmen’s Alliance, has been making the rounds. Once again thrust into the spotlight following a period of white-hot internet outrage, Nick is a thoughtful leader in a time when the lines between social media sensationalism and what we used to call journalism seem blurry. Please watch and share his interview on CBS This Morning. Powderhook commends CBS for seeking answers, rather than simply clicks.

The fact is, only the people involved know what happened in Zimbabwe. If things played out the way they have been reported, no one will be harder on the alleged perpetrators than the hunting community. But, if we find out they didn’t, who will help the dentist, his family, his employees and their families pick up the mess our outrage culture has created?

Not one person we’ve met during our time in the hunting industry believes in killing wild animals for “sport.” Hunting lions in Africa is not something most hunters would do, but it’s also not something most people are qualified to judge. The way the system of wildlife conservation – and the conservation of a lot of things we collectively value – works requires the animal to have a value. Not value given by God, but a value driven by human consumption. Such is the hand of the apex omnivore. Without that economic value, wild places must be plowed up in favor of crop fields or strip malls in order to support the people who inhabit them. Or, they must be left alone and supported by some other means, such as hunting license sales, taxes or easements. As the middle class expands throughout the world, and our consumerism-driven population grows, this problem will only get worse.

Our solution: offer to take someone hunting or fishing with you. When they buy their license, teach them how that money is used for conservation – to buy and preserve the land that doesn’t grow the food they eat, but rather the land and water where our precious wild things live.

Cecil, Jericho and all other wild animals, even those without names, need wild places to survive. Until there is another viable model of conservation and management, Cecil would want you to hunt.

About the author:

Eric Dinger is the co-founder and CEO of, a website built to help people find access to hunting and fishing spots, trips, groups and events. He can be reached at

Powderhook Celebrates Reaching 50,000 Registered Members

Powderhook has reached 50,000 users and in celebration will give away a Yamaha EF2000 Generator and a 5-day Canadian Fishing Trip. Thanks to the help of many great partners, Powderhook has hit a milestone worth celebrating. Starting in the fall of 2013, Powderhook’s growth would not have been possible without the help of great partners. Organizations such as The National Wild Turkey Federation, ALPS OutdoorZ, Quality Deer Management Foundation, Cabela’s, Vista Outdoor, Yamaha and Nationwide saw the value of Powderhook’s mission and partnered with them to help fight the access problem.


Powderhook has learned so much about the outdoor industry in the past two years of being in business and looking back it brings a smile to CEO, Eric Dinger’s face. “While much of our team has hunted or fished their whole life, none of us came from the outdoor industry,” Eric Says. “It turns out being a customer of this industry doesn’t mean you know much of anything about how it all works… anyone reading this article probably could have told us that! So, we’ve had to build every relationship from scratch and we’ve had to rely on the patience and grace of our partners as we’ve learned what works and what doesn’t.

“Good people we’ve met along the way have been willing to teach us, help us network and strategize with us. As a result, we’ve been able to help a lot of people find places to go and things to do outdoors. Several thousand people have registered for events on our platform and over 200,000 have used our maps to find a place to go hunt, fish or shoot. There’s no question we’ve got a long ways to go as a business, but given all we’ve learned, we’re in a good position to attack some of the major challenges facing our industry going forward.”


A major highlight for the company on the way to 50,000 users was being awarded Outdoor Life’s Open Country Corporate Award. Powderhook was greatly honored to be presented with such an important and meaningful award to the future of hunting, fishing and enjoying the outdoors. Powderhook will continue it’s mission of “access for all” and strive to live up to the high standards in which industry and individuals perceive them.

About Open Country by Outdoor Life

Hunters and anglers across the nation consistently list one challenge as their primary obstacle to spending more time in the field: Access.

Outdoor Life’s Open Country program aims to tackle that issue head on and with boots on the ground. The program highlights volunteer-driven efforts to improve access along with habitat improvements to make existing public lands even better places to hunt and fish. The program’s goal is to substantially increase sportsman’s access across the country by promoting events that make a difference.

About Powderhook

Powderhook’s mission is Access for All. That means access for new hunters, anglers and shooters; for parents and their children; for neighbors who haven’t been out in the field for years; and for you. Powderhook works with the nation’s leading conservation organizations, retailers and manufacturers. The Powderhook platform is bringing our industry together to solve some of its most important problems.


Important links:


This is the fifth of a five part series from Powderhook.

Our Outdoor Future: Five Insights for the Future of Hunting, Fishing and Shooting Sports

“A simpler, more open and transparent way of doing business across our industry is the only way we can ensure the future of our way of life.”

Eric Dinger, co-founder and CEO, Powderhook

In a little under two years of work on the access problem, Powderhook has learned a lot. Based on what we’ve learned, we’ve created five concepts we believe to be imperative for the future of our way of life. These insights represent, in our view, a cultural shift in thinking for our industry. Examples from other industries are provided as a means to rationalize each argument. It is our hope this series can serve as a springboard for new ideas and better solutions.


When you’re looking for a ticket to a baseball game where do you go?

I go to

When you’re looking for a ride home from the airport where do you go?

I use Uber or Lyft.

When you want to list your vacation property for rent where do you go?

I go to

How about when you want to sell your old golf clubs?

I’d use or

How about if you wanted to buy a new rifle for your daughter?

I’d go to

Market Places

What do each of these sites have in common? They’re marketplaces that exist to simplify the process of a buyer finding what they’re looking for, and they make it easy for a seller to handle the whole process without the help of an intermediary. They directly connect a person who has something to sell or borrow with a person who wishes to buy or access it. None of the websites listed above sell or buy anything themselves. They exist to make the process simple for you and me to do the buying and selling.

Have you ever thought about what makes so special? The magic in GunBroker is that there aren’t many GunBrokers. If you’re looking to sell a gun online, you go to GunBroker. Because of that, if you’re looking to buy a gun online, you go to GunBroker. People sell on GunBroker because people buy on GunBroker, because people sell on GunBroker. This phenomenon is something referred to as the “network effect.” Simply defined, network effect refers to the notion that each additional buyer and seller added to a marketplace makes the marketplace better for each existing buyer and seller.

Our economy is in the early stages of a new type of revolution. Economists refer to this new way of doing business as the peer-to-peer or share economy movement. Using a marketplace business model, companies such as Lyft, StubHub, Uber, GunBroker, Airbnb, Homeaway, Etsy and many others are changing the way in which things are bought and sold. In one way, it can be said marketplaces are systematically deconstructing fixed, mature industries one efficient, peer-to-peer transaction at a time. Last night, Airbnb was the second largest hotelier in the world, yet almost none of their sellers are even businesses. Thought of in another way, marketplaces are creating vigor for otherwise inefficient, fragmented industries. Think back 5 years. Do you remember how difficult it was to find a cab in smaller cities? Do you remember how long it would take you to find a cabin on a lake for your family to stay at? A marketplace, like those mentioned here, is part of the future of nearly all industries. We believe the adoption of a single marketplace is a key component of the future of the hunting and shooting industry.

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What if you could find all the hunter ed courses, all the 3-gun competitions, all the fishing tournaments, all the places to hunt, fish and shoot, everything, in one place?

According the U.S. Fish and Wildlife data from 2012, Americans spent $10.1 billion on access. Yet in spite of this immense demand, there is no single point of entry or simple process for consuming this “access.” Just to get started, our industry requires hours of research, earning of a certificate and wading through vast regulations to procure a license. With license in hand the process of securing a place to hunt or fish may be just as daunting. If we are to be competitive with other outlets for our customer’s time, this simply isn’t good enough.

Why don’t we have a marketplace already, if it’s such a good idea? Dozens have tried. Powderhook is working on it. But, the outdoor industry is very different than others. The level of fragmentation, the desire for hunters and anglers to preserve their spots, the lack of a fundamental commodity, the extremely high cost of seller acquisition, and the deep role of government, licensing and regulation will require the builder of a marketplace in the outdoor space to have immense staying power. Things that may move quickly in other industries simply cannot in the hunting, fishing and shooting space. But, rest assured, if our industry is to make it into the next generation of hunters, anglers and shooters, a marketplace will be a key component of how it all works. Our children won’t stand for the inefficiencies. They’ll just play soccer or video games instead.

About the author:

Eric Dinger is the co-founder and CEO of, a website built to help people find access to hunting and fishing spots, trips, groups and events.  He can be reached at

Important Links: